TuTour Colombia was born from the sea, but its story started long before the company existed. It began in the childhood of Luis Martínez, raised in a family where the sea was part of daily life. From a young age, Luis fished, water-skied, dived and sailed as naturally as learning to walk. For him, the sea was never a hobby — it was school, refuge, adventure and destiny.
After more than 25 years in banking and consulting, Luis decided to trade it all for his great passion: the sea. That is how SailboatSantaMarta was born — a nautical experience that did not exist in the city: living the Tayrona from the sea, aboard a sailboat, through the eyes of someone who does not merely transport passengers, but shares a way of life.
Over time, many visitors began asking for more — they wanted to visit several Tayrona beaches in a single day, explore more bays, discover new landscapes. From that need came the idea of adding launches and creating a new way to navigate the park. Together with Taylor, who had started working alongside Luis on the sailboat and shared that same passion, they joined forces to create TuTour Colombia: born from the spirit of SailboatSantaMarta, designed to open new routes, reach more places and offer different experiences within Tayrona National Park.
That is how Tayrona by Sea was born — the first experience in Santa Marta designed to visit three Tayrona beaches in a single day from the sea. And then Tayrona Snorkel & Beach — for those who want to discover the park's underwater world.
But at TuTour we understood something from day one: a boat can take you to a destination, but it is the people who turn that journey into an experience. That is why, when you sail with us, the difference is made by our team — sea people who are there to guide you, look after you and help you live the Caribbean with calm, warmth and trust.
Today we are much more than a tour company. We were born to share the Caribbean the way we live it: unhurried, with respect for nature, with local crews and with the conviction that Tayrona is not just visited — it is felt, sailed and remembered forever.
